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Shu Uemura

Yūbi Blonde – Anti-Brass Purple Balm – 200ml

Nourishing Anti-Brass Cream For Bleached, Highlighted Blondes


Available on backorder  

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“yūbi blonde anti-brass purple balm is an intense deep purple balm treatment enriched with Japanese cool pigment and white peony. The balm neutralizes brassiness and unwanted yellow tones while providing intense nourishment and smoothness to hair fibres. The balm targets both orange and yellow pigments and penetrates deep inside the hair to have a longer-lasting toning effect than traditional purple at-home products!


  • neutralizes yellow tones for a long lasting cool blonde
  • hair is nourished and cuticle is sealed
  • Natural shine is enhanced

  • After shampooing, apply yūbi blonde anti-brass purple balm to wet hair and massage onto mid-lengths and ends. No need to condition after the toning balm because it deeply nourishes and leaves the hair incredibly soft and shiny!  Leave on for 5 minutes for highlighted hair, or for coloured hair, leave on for 3 minutes. rinse thoroughly.

  • Japanese White Peony sustainably sourced in the Japanese Niigata Mountains, the white peony symbolizes purity. Collected by hand, 15 years have been spent on the selective harvesting of the precious ingredient.

    Japanese Cool Pigment made in exclusivity for shu uemura art of hair by a leading ink manufacturer, Japanese Cool Pigment uses the same technology as shu uemura beauty products. the formula combines intense violet pigments with advanced cool pigment technology to achieve the art of neutralization.

    Fragrance a vibrant woody/floral fragrance made in exclusivity for shu uemura art of hair. Top note: Timpur Pepper, Cardamom, Green Mate, Ginger Heart Note: White Peony, Jasmine, Freesia, Osmanthus Base Note: White Musk

    aqua/water/eau, cetearyl alcohol, benetrimonium chloride, hydroxypropyl starch phosphate, candellia cera/candelilla wax/cire de candelilla, propylene glycol, cocamidopropyl betaine, sclerotium gum, isopropyl alcohol, phenoxyethanol, ethanolamine, citric acid, ci 77891/acid violet 43, sodium chloride, linalool, chlorhexidine digluconate, limonene, geraniol, citronellol, ci 77891/titanium dioxide, ci 42090/acid blue 9 aluminium lake, butylene glycol, methicone, paeonia albiflora flower extract, parfum/fragrance.

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