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Kérastase

Genesis – Bain Hydra-Fortifiant- 250ml

Daily shampoo to reduce hair fall from breakage and support stronger, healthier-feeling hair

(19 customer reviews)

$60.00

In stock

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Hair fall from breakage, body changes, or seasonal stressors can feel overwhelming, especially when it starts at the root. Kérastase Genesis Bain Hydra-Fortifiant Shampoo is a lightweight gel cleanser that gently purifies the scalp and hair while helping to reinforce weakened strands and minimize the risk of breakage during washing. While this shampoo is not a treatment for postpartum hair loss, it is often chosen as part of a strengthening routine to support fragile hair and reduce excess shedding. Infused with a blend of Aminexil, Edelweiss Native Cells, and Ginger Root, it helps improve fibre resilience and leaves hair feeling clean, refreshed, and more resistant over time.

Why You’ll Love It

  • Reduces breakage-related hair fall during washing
  • Reinforces and softens weakened hair fibres
  • Lightweight texture that won’t weigh hair down
  • Gently cleanses without stripping or drying out the scalp
  • Suitable for fine to normal hair types prone to shedding

Pomme Pro Tip:

If your hair fall is feeling more intense than usual—whether from stress, season change, or body shifts—start here. Pair with the Genesis Anti Hair-Fall Serum for daily support at both the scalp and strand level.

Key Ingredients:

  •  Aminexil 1.5%: clinically shown to help prevent hair loss and anchor strands
  •  Ginger Root: protects the scalp from daily aggressors
  • Edelweiss Native Cells: rich in antioxidants to strengthen and soften hair

Product Highlights

  • Hair Loss & Thinning
  • Postpartum Hair Loss
  • Thin/Fine Hair
  • Best Sellers
  • Squad Picks
  • Kérastase Full-Size
  • Restocked Now!
    • Step 1: Thoroughly wet hair – Use warm water to fully saturate the scalp and strands.
    • Step 2: Apply a quarter-size amount – Focus on the scalp first, massaging with fingertips to activate circulation and remove buildup.
    • Step 3: Emulsify with water – Add a splash of water to activate the lather and spread through mid-lengths and ends.
    • Step 4: Rinse well – Follow with a second shampoo if needed for oily roots or heavy product use.
    • Step 5: Continue with conditioner – For best results, follow with Fondant Renforçateur or Masque Reconstituant, depending on your hair’s thickness and dryness.
  • Aqua / Water / Eau / Sodium Laureth Sulfate / Citric Acid / Cocamidopropyl Betaine / Sodium Hydroxide / Propylene Glycol / Sodium Chloride / Sodium Benzoate / Hexylene Glycol / Polyquaternium-10 / Salicylic Acid / Limonene / Linalool / Glycerin / Benzyl Salicylate / Coumarin / Zingiber Officinale Root Extract / Ginger Root Extract / Citral, Benzyl Alcohol / Citronellol / Xylitylglucoside / Anhydroxylitol / Leontopodium Alpinum Callus Culture Extract / Xylitol / Xanthan Gum / Dipeptide Diaminobutyroyl / Benzylamide Diacetate / Parfum / Fragrance

    1. Is Bain Hydra-Fortifiant safe for daily use?
      Yes! This shampoo is gentle enough for daily or frequent washing. Its lightweight gel texture won’t strip the scalp or weigh hair down.
    2. Can I use this shampoo during postpartum shedding?
      While this shampoo is not formulated to treat postpartum hair loss, it is often chosen by those experiencing increased shedding during that time. Its strengthening formula helps reinforce fragile strands and reduce breakage-related falls. If you’re unsure whether this product is right for you, we recommend speaking with your healthcare provider for personalized advice.
    3. Is this shampoo good for oily or fine hair?
      Absolutely. The lightweight gel formula gently cleanses the scalp and removes oil and product buildup without weighing your hair down.
    4. How often should I use it?
      It’s safe for daily use. If you’re washing less frequently, just make sure you follow up with the Genesis conditioner or mask to support hair strength and hydration.
    5. Can I use it even if I colour my hair?
      Yep! It’s safe for colour-treated hair and won't strip your tone, just another reason we love it.

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